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5. The end justifies the means: axiological landmarks of proverbs in modern discourse (based on the material in Russian and German) (Open access)

The end justifies the means: axiological landmarks of proverbs in modern discourse (based on the material in Russian and German) (Open access)

Salikhova E.A., Kushnareva A.V.

1)R.G. Kuzeev Institute fоr Ethnological Studies, Ufa Scientific Center of the Russian Academy of Sciences, 2) Ufa University of Science and Technology, Russia, Ufa, Salelah12@yandex.ru

Abstract

The authors reflect on the features of the figurative saying “The End Justifies the Means”, compare German anti-proverbs with students’ neoparemias obtained in the context of a psycholinguistic experiment in Russian and German. Such key association strategies as the inclusion of the initial proverb in a new situation, the reactions associated with the disclosure of the associative potential of individual components of the initial stimulus have been identified.

Keywords

anti-proverb; associative potential of the word; association experiment; neoparemia; paremic picture of the world

For citing: Salikhova E.A., Kushnareva A.V. (2023). The end justifies the means: axiological landmarks of proverbs in modern discourse (based on the material in Russian and German). Ethnopsycholinguistics. Moscow: INION RAN. Vol. 4(15), pp. 48-66. DOI: 10.31249/epl/2023.04.04

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